Social Media Marketing for Business
Social media has opened up plenty of opportunities to create additional content, influence universal search results, induce brand awareness, and more actively engage your customers.
With Google, one domain generates a maximum of two listings per search. Social media, however, gives you a chance to compete for the remaining eight results. Generating a footprint on popular and relevant social media sites will increase your business’ online presence and improve your ranking over a wider range of universal search results.
Social Media Creation, Presence and Strategy Management
It includes the creation of your business’ social media pages (Facebook, Twitter and LinkedIn) with a strategy tailored to your niche and designed to engage your audience. It also includes one month of content management (postings, links, “like” generation) and one hour of personal training/coaching via Skype or in-house.
- Facebook Business Fan Page - In a mini-site style to increase conversion » live sample here
- Twitter - Custom designed for your business
- LinkedIn Profile - Optimized for lead generation
- Social Media Marketing - Strategic plan and one hour coaching
Video Marketing Strategy Pack
Since the advent of YouTube, online video sites are growing in popularity and this new platform affords an excellent method for increasing brand awareness and name recognition. Web-based promotional videos are a valuable addition to a traditional text-based marketing plan, and if done correctly can really create a “WOW” factor for your business. In addition, videos and other rich media effectively improve your ranking across a wide-range of search engine results.
- Keyword Optimization (SEO for video content) of up to five of your corporate videos
- Up to five videos distributed across the shared content networks – including 30+ video sites!
- Creation of a custom YouTube channel for your business
- Strategy tailored to your business niche, including a how-to-video demonstrating best practices